Portugal wants ‘quality not quantity’ from Spanish tourism

madridPortugal’s Economy Minister stated, in the tourism average in Madrid, which Portugal plans a heightened promotional spend on draw Spanish tourists, a rise of 30 percent on the 2017 figure.

This marketplace is, “very good expansion and quite intriguing, stated Cabral in Fitur, “In Spain, particularly, external marketing is increasing 30%. It was a marketplace at which were focusing in 2017, however in 2018 we’re pushing harder since it’s a marketplace that’s growing well and is quite intriguing since it’s growing more in worth, much more than the range of tourists”

Manuel Caldeira Cabral stated for 2018 there’s conventional publicity, advertising by inviting journalists to see Portugal, internet marketing and the rest of the contemporary advertising approaches to entice the Spanish.

For the Union, involvement in FITUR “is very important,” consequently that is the biggest Portuguese presence in the reasonable as, “it is exactly when everything is going well that we have to do better, to ensure that everything goes even better.”

68 billion Spaniards started their pockets.

Portugal’s stand at Fitur has been able to adapt 76 businesses and five startups to a field of 900 m2, a listing existence for Portugal in the Madrid Tourism Fair.

They have been 23 more flights compared to a year ago and 43 greater than in 2016.

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